Senior Manager Global Consumer PR (m/f/x)


At HelloFresh, our mission is to change the way people eat - forever. From our 2011 founding in Europe’s vibrant tech hub Berlin, we’ve become the global market leader in the meal kit sector and inspire millions of energised home cooks across the globe every week.

We offer our meal kit boxes full of exciting recipes and thoughtfully sourced, fresh ingredients in more than 12 countries, operating from offices in Berlin, New York City, Sydney, Toronto, London, Amsterdam and Copenhagen and shipped out more than 250 Million meals in 2019. 

Our more than 5,000 employees are the heart and soul of our highly international, fast-paced, and dynamic environment where innovation and smart, fast action is encouraged. We want you to join us and help take HelloFresh to the next level - as a company in its growth phase this is a great time to join. Career and development opportunities are endless. We will encourage you to make an immediate impact in your area of work as well as empower you to grow your career with us.

About the job

  • As member of the Global Brand Marketing Team, translate the Global HelloFresh brand strategy into engaging PR activities and compelling stories
  • Drive local market consumer PR together with local market PR Managers
  • Drive global messaging, including  sustainability communication, and support local teams in planning and successful campaign execution
  • Develop quarterly global PR plan
  • Create quarterly qualitative market reports, incl. analysis of strength and weakness per market
  • Ensure frequent high level results, reaching key target audiences
  • Work closely with global marketing and communication teams to align and  ensure integrated communication messaging
  • Support local managing directors and marketing teams with market expansion and brand positioning analysis, develop product launch PR strategies
  • Manage global alignment and strengthen regular exchange between all markets to support knowledge transfer and increase project efficiency
  • Lead Junior Manager Consumer PR in the team

Who we are looking for

  • BS/MS from a top tier university in Marketing, Communications, or another related field of study
  • 5+ years experience in a PR-manager role, ideally in the areas of food, tech or culture
  • High affinity for consumer lifestyle topics and trends, especially in the field of nutrition, health, eCommerce
  • Strong out-of-the-box thinking with the ability to translate strategy into creative ideas
  • Proven track-record of leading cross-country teams, motivating and inspiring them with a positive attitude
  • Hands-on experience project managing an initiative from start to finish. Achieves project goals while managing scope, time, quality and risk. Learns from failures as well as successes.
  • Constantly challenging status quo and seeking for further improvement
  • Excellent skills in English, second language is a plus (German, French and Dutch)
  • Strong analytical capabilities and able to understand and develop strategy

What we offer

  • Work for a love-brand
  • Be at the fore-front of creative development
  • Work with top players in the market
  • The chance to have a serious impact on one of the fastest-growing technology companies in Europe in an exciting growth phase
  • A vibrant, international environment
  • A guaranteed steep learning curve
  • Competitive compensation incl. participation in HelloFresh’s VSOP and RSU program 2018
  • Sabbatical policy
  • Benefit from our selection of employee perks (significant reduction on your HelloFresh boxes, discount on the HelloFresh GO vending machines, free German classes, Geek Friday, discounts for our neighboring Fitness Studio & Urban Sports Club, annual budget for training and development initiatives, weekly Yoga Classes, Summer & Winter Party)

Are you up for a challenge?

Please submit your complete application below including your earliest starting date.

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